Trusted shapes every season for all different body types
Perfect fit in cup sizes A to F
For 25 years CYELL has never compromised on quality

Swimwear Trends

This seasons must haves!

Our designers travel around the globe, for inspiration and to discover the latest trends. From colours, to fits, to prints and fabrics, every design they make exudes passion, knowledge, care and with an eye for trends. Always with a timeless character and a perfect fit for your body.


Add a feminine touch to your swimwear, look for ruffles. In our SS20 collection one of our favourite and more playful collections Oh My Lobster offers this in abundance. When the ocean breeze reaches you on the beach this small detail can really bring your look to life.

Asymmetric Swimsuits

One Shoulder suits can immediately elevate your look. Cut your tan lines in half by option for a one shoulder suit, stylish and utilitarian. Our one shoulder style comes with a detachable second strap so you can stay on trend but still opt for subtle support. 

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Retro inspired

Retro inspired underwires are appearing on more bikini tops than ever before. The wire is used more and more as a deliberate design detail. Whether you’re a smaller or larger cup size this structured style feels feminine and supportive and is available in huge variety of models and prints in our collection.

‘V’ details

Creating a flattering V detail at the waistband of this slip draws the eye in for a slimming effect. 

Textured fabrics

For the more minimal among us textured swimwear is having its moment. From delicate to chunky ribs and seersucker knits. When prints don’t tempt you, opt for bright textured sets such as our Rib Coral and Rib Esmerald Collections. A textured solid is a tireless and elegant classic.

Floral prints

This classic is a true trend this summer! The enlarged, painted like variant, that is. A colourful pallet on a light background, in combination with feminine fits, makes this serie a real must-have!

Animal inspired

Surprise Surprise, animal print is still on trend. But this season we explore different ways to use these iconic prints. From artistic interpretations of leopard print in complimentary tones to glittering knitted snake prints levelling up this trend.